Scion Motors was a subsidiary of Toyota Motor Corporation, established in 2003 with the aim of targeting younger demographics in the automotive market. The brand emphasized innovative designs, customization options, and affordability to appeal to a more youthful consumer base. Scion offered a range of compact cars, including the xA, xB, and tC, which gained popularity for their unique styling and features. However, in 2016, Toyota announced the discontinuation of the Scion brand due to shifting market trends and integration of its models into the Toyota lineup, marking the end of an era for this youthful automotive venture.